25年来微软首次更换新logo(双语)

25年来微软首次更换新logo(双语)

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As of today, customers will begin to see the company's new trademark throughout Microsoft's websites and on new TV ads. The new corporate symbol will also gradually appear on products in Microsoft's retail store, per the company blog.

今天，消费者们将在微软的公司网页上和新的电视广告上看到其新的商标。根据微软公司的官方博客称，这一公司的新标志也将陆续出现在微软零售店中的各种商品上。

Microsoft's Jeff Hansen told the Seattle Times that the update is meant to "signal the heritage but also signal the future — a newness and freshness." Indeed, the latest logo design includes a splash of color and thinner font type that the previous logos.

微软品牌战略总经理杰夫•汉森告诉《西雅图时报》说，公司商标的更新意味着“对过去的传承和对未来的展望，这是一种清新的展示。”确实，与之前的logo相比较而言，最新设计的logo色彩丰富，字体纤细。

The Microsoft blog elaborates more on the thought process behind the technology giant's sleek new logo: “The logo has two components: the logotype and the symbol. For the logotype, we are using the Segoe font which is the same font we use in our products as well as our marketing communications. The symbol’s squares of color are intended to express the company’s diverse portfolio of products.”

微软的官方博客披露了更多关于这个圆滑的新logo设计背后的故事：“新logo有两部分组成，字体部分和标志部分。字体部分，我们用了Segoe的字体，这与我们的产品字体和市场营销交流所用的字体一致。标志部分的四色方块是为了展示微软公司产品的多元化。”

Microsoft is preparing to release within the next couple months Windows 8, its latest operating system for PCs and laptops, and will begin selling its new Surface tablet computers, as well.

微软公司准备在未来几个月发布最新的Windows 8操作系统，适用于个人电脑和笔记本电脑。同时，微软也将开始发售自己的平板电脑Surface。