2.Foreign trade business English characteristics

Business English and the biggest difference is the common English, business English pay more attention to the business activities of the actual communication ability, can business customers with accurate, in place, clear business English for exchange and communication is the ultimate goal of business English. As a kind of has social function of language, is one of the special use language, its application in business negotiation, foreign trade competition and cooperation. Main sectors including international business, labor export and contract, and the corresponding contract etc, including international finance, foreign investment, international transportation. Summarizes the characteristics of business English is as follows: one is the business English professional characteristics, its involving vocabulary, grammar form, such as background knowledge directly with business related content, so it is quite professional, professional characteristics. 2 it is used in the business English in concise practical characteristics. That is standard, concise and easy words. Use is the first choice of business English, to ensure that the language of the versatility, enables a country to all sides understand identity. At the same time, avoid too colloquial, has some of the normative, formal sex. For example is used more written prior to replace the previous to or before use. 3 it is business English on the structure standard, complex, pay attention to formal style, especially business contract reflect on particularly.

3.Business English in foreign trade in the role

With the deepening of China's reform and opening up policy, China's foreign trade and international business also in the continuous development. Business English in trade and communication bridge and link an irreplaceable role, also got the general application. Common foreign trade activities, including two periods: one is to seek GeZuoQi, 2 it is to maintain GeZuoQi. The different stages of the business English requirement is different. The former mainly through the help of business English medium function and negotiation skills to achieve the cooperative intentions; The latter need through the business English from the understanding of the cultural background of national trade objects, from the point of view of the firm cooperation to negotiations. Business English study and master can well let enterprise with our cooperative partners to understand the cultural differences and cross-cultural communication skills will be used in the actual international trade, for a large foreign trade enterprise is very important.