3.中国的互联网社区是全世界发展最快的，2010年，中国约有4.2亿网民，而且人数还在迅速增长。互联网的日渐流行带来了重大的社会变化。中国网民往往不同于美国网民。美国网民更多的是受实际需要的驱使，用互联网为工具发电子邮件、买卖商品、做研究、规划旅程或付款。中国网民更多是出于社交原因使用互联网，因而更广泛的使用论坛、博客、聊天室等等。
The Internet Community of China experienced the fastest development. In 2010, there were 420 million netizens and this number is still running upward. The popularization of Internet has brought about huge changes. Generally speaking, different form American netizens who are motivated by real necessities such as sending emails, on-line trading, doing research, travel planning and on-line payment, Chinese netizens use Internet out of the need for social communication. Therefore, they log more generally onto web forums, blogs and chatting rooms.
4.假日经济的现象表明：中国消费者的消费观正在发生巨大变化。根据统计数据，中国消费者的消费需求正在从基本生活必需品转向对休闲、舒适和个人发展的需求。同时，中国人的消费观在蓬勃发展的假日经济中正变得成熟。因此产品结构应做相应调整，来适应社会的发展。另一方面，服务质量要改善，以满足人们提高生活质量的要求。
The phenomenon of holiday economy shows that Chinese people’s consumption concept is undertaking great changes .According to statistics, the demands of Chinese consumers are shifting from the basic necessities of life to leisure, comfort and personal development .Therefore, the structure of products should be adjusted accordingly to adapt to social development. On the other hand, services should be improved to satisfy people’s demand for an improved quality of life.
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